Another Time, Another Place – Sears Tower Camera Manual 1950

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Sears, Roebuck and Company sold an extensive line of cameras and photo accessories under the Tower name. Here’s a scan from an instruction booklet from around 1950.

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Sears refers to the camera as the TOWER 35 but the camera’s top plate is engraved with Tower Type-3. The booklet also calls the camera the TYPE III. The camera was made for Sears by the Nicca Camera Company of Tokyo starting in the late 1940s through at least 1952 or so. Nicca also sold the same camera under their own name as the Nicca Type-3 or simply the Type III. They’re beautiful examples of craftsmanship that survive today as not only awesome cameras but works of industrial art.

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The Tower logo as it appears on the lid of the camera box. It’s a super cool design.

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A gorgeous early example of this wonderful camera.

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The cover of an original Nicca Type-3 instruction booklet – 1950

If you’re looking to collect an early example of these wonderful cameras they are readily available on various online auction sites both here in the United States and in Japan. Be advised that if you plan of actually taking pictures with it most if not all will require a complete service by a qualified technician (about $200 to $300). If you’re just looking to add one to your collection then expect to spend in the vicinity of $200 for one that shows well.

Thanks for stopping by! – Chris

Please respect that all content, including photos and text, are the property of this blog and its owner, Yashica Pentamatic Fanatic, Yashica Sailor Boy, Yashica Chris.

Copyright © 2015-2019 Yashica Pentamatic Fanatic, Chris Whelan
All rights reserved.

 

 

Undiscovered Yashica!

Well, “undiscovered” might be a bit of a stretch but at least unrecognized and undocumented as best as I can tell.

The very well known Yashica TL Electro-X but with a twist – no gothic “Y” on the pentaprism. No big deal really but it brings up some interesting questions. My good friend Paul Sokk (www.yashicatlr.com) and I have for years spent some of our free time exploring Yashica’s serial numbering system in hopes of decoding the numbers into some type of a recognizable date (if there was one to be decoded). Along the way, this version of the TL Electro-X would occasionally pop up.

Here’s the camera that’s now a part of my collection.

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The very familiar Yashica TL Electro-X except it’s just a bit unfamiliar and slightly different.

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Rear view of the Yashica TL Electro-X Type 1.

The serial number on this Yashica is 81200636. Here’s how it decodes: 8 = 1968, 12 = Dec, and 00636 is the sequence number for that month (December) assumed to start at 00001. Pretty simple once you’ve looked at hundreds of serial numbers.

This camera it turns out is from the first batch produced during a three month period of production (Oct-Dec 1968). I’ll refer to this as the TL Electro-X Type 1. When Yashica started making this camera again in July 1969, it saw a few changes – most noticeably the “X” was made larger and was now red, they dropped the hyphen between Electro and X and the pentaprism got its familiar gothic “Y”. I’ll call this second coming of the camera the TL Electro X Type 2 (pictured below).

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TL Electro X Type 2

The camera did receive one operational change as the “FP” flash socket was added on the T2 which was not available on the T1. The other changes are mostly cosmetic and I would guess these subtle tweaks were driven by the marketing department although there could have been problems with obtaining parts or production issues.

So if these changes didn’t affect the operation of the camera then why were they done? I don’t know yet and I may never know but up to this point in time this version of the camera went unreported even though it appeared in almost two years of advertising by Yashica! It was hidden in plain sight.

Contributor Jens Erik from Denmark sent me this ad from April 1973. It shows the T1 (lower right corner) and T2 together in the same ad along with the newly released Electro AX.

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Is it just a version of the original or is it truly a different type? Because there were visual and production changes made I’m calling it a different type – TL Electro-X T1.

I’ll be sharing a few more studio shots of this new Yashica soon so be sure to check back. Oh by the way, since Yashica only produced the Type 1 for a short time they’re a little hard to find on auction sites, actually quite rare when you start looking for one. Compared to the Type 2 which was in production from at least July 1969 to the end of the run in 1975, you’re looking for a camera with less than 5,000 made against hundreds of thousands made.

Check your collection… maybe this rare Yashica is hiding in plain sight!

Chris

Yashica on Broadway 1962

November-December 1962. Yashica billboard in NYC.

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Yashica ad from late 1962 features a typical TLR, rangefinder, and SLR popular at that time.

“Yashica Cameras, The World Over”

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Loew’s State Theatre located at 1540 Broadway, was running the just-released “Mutiny on the Bounty” at the time these photos were taken.

Thanks for stopping by! – Chris

 

Yashica TL-Super!

Another look at this groundbreaking camera from Yashica. This was the start of something big – very big!

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Chris and Carol's avatarChasing Classic Cameras with Chris

Another big step in Yashica’s growth was the groundbreaking introduction of the TL-Super in 1966. Yashica started making 35mm single-lens reflex (SLR) cameras in 1959 with the Pentamatic ’35’. The Pentamatic was a solid first offering by Yashica but it was a timid first step. On one hand, the Pentamatic was a beast but lacked some serious upgrades… no self timer and no built-in exposure meter. The self timer was not much of an issue as Yashica made an accessory timer that could be used on many of their camera platforms and was simple to use. There was an option to buy a separate exposure meter (more money) and slide it on the accessory shoe so that at least you didn’t have to hold a meter in your hand to take a meter reading. Awkward. What was groundbreaking for the TL-Super is the fact that two CdS resistors were mounted…

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Canon T50 and T70

Overlooked 35mm SLRs from the early 1980s. They feature built-in power winders and have auto exposure too. Both cameras accept all of Canon’s FD lenses which are still available in bunches!

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If you find these for sale in like-new condition and working then definitely snatch one up. They make great basic film cameras to develop your film photography skills.

These two were part of my ever-changing Canon collection over the years. I believe I sold these in 2011.

I’m always on the hunt for quality Canon, Yashica and Nikon cameras. Please feel free to contact me if you’re interested in selling yours. We are very active buyers of almost all types of photo gear. Contact us at ccphotographyai@gmail.com

Thanks – C&C

Happy SUNday! – Photography by the pound!

Canon F1 with Montreal

My vintage 1978 Canon F-1. I’ve owned it since new and it’s pretty much traveled the world with me. From Japan to Australia, Hong Kong, South Korea, The Philippines, Thailand, Africa, Europe, Pakistan, Puerto Rico, The Bahamas, the US and most places in between.

4 pounds 6.2 ounces without film and batteries. That’s 1,991 grams of neck cramping weight!

Have a great day and thank goodness for my “tiny” digital cameras! – Chris

Please respect that all content, including photos and text, are the property of this blog and its owner, Yashica Pentamatic Fanatic, Yashica Sailor Boy, Yashica Chris.

Copyright © 2015-2019 Yashica Pentamatic Fanatic, Chris Whelan
All rights reserved.

 

New camera in the house!

Yep – another new to me camera has arrived. A Yashima Flex twin-lens reflex (TLR) 120 roll film camera. It takes images that are square at 6×6 cm (2.25 x 2.25 inches). That’s a really big negative that lends itself to high-quality scans and awesome prints.

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From May 1954 (originally sold at Camera Onuki in Yokohama).

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Tomioka made lenses produce super sharp images.

I’ll do some gentle cleaning and restorative repairs internally. I’ll remove the focusing hood and do some cleaning of the reflex mirror and the rear elements of the glass lenses.

The shutter on this does fire at all speeds but they don’t sound accurate. Often with these older cameras, they start to improve with regular use. I would like to shoot a roll of film or two as it would be a blast to see the final images.

Thanks for stopping by and I’ll be providing updates as I go along. – Chris

Please respect that all content, including photos and text, are the property of this blog and its owner, Yashica Pentamatic Fanatic, Yashica Sailor Boy, Yashica Chris.

Copyright © 2015-2019 Yashica Pentamatic Fanatic, Chris Whelan
All rights reserved.

In the Shop – Yashica FR II & more!

New in the shop this week is this excellent Yashica FR II. It’s a wonderfully simple film camera to use as it incorporates aperture-priority autoexposure. You select the f-stop and the camera’s computer sets the shutter speed based on your film’s ISO (ASA) speed.

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The Yashica FR II is one of my favorite cameras to use. The viewfinder is big, bright and clear and coupled with the fast Contax/Yashica DSB 50mm lens it’s a joy to shoot with. The focusing screen on this Yashica uses a diagonally split focus spot that makes it super easy to get an accurate focus quickly even in dim lighting (perfect for my gettin’ older eyes!).

This Yashica FR II (FR2) has been fully inspected, serviced and tested. It will come to you with a fresh battery and the original lens cap. Just load a roll of film and you’re good to go!

Here’s some of my other cameras and gear in the shop at http://www.ccstudio2380.com

in the shop july 22

More can be found at http://www.ccstudio2380.com which is hosted by Etsy.

Thanks for stopping by! – Chris