I See Red – Fujica DL-20

Pretty little Fujica DL-20 from 1983.

The world’s first 35mm drop-in loading camera! Simply load your Fujifilm cartridge into the opening on the bottom, close the back – and your Fujica will do the rest!


Features a Fujinon 38mm f/4 lens with built-in lens and viewfinder cover.

Released in March 1983 in Japan, it was also known as the ‘Auto Mate’. 



Original list price in Japan was 30,000 JPY.


Shutter fires from 1/100 to 1/300 of a second.


Also released at the same time the more feature packed DL-100 (Auto Ace).


Solid little thing! Thick plastic everywhere and a bright red finish too!


Manually set ISO settings (100 & 400). 3 zone focusing. Auto exposure (EE).


Built-in electronic flash.




Push the film cartridge into the opening on the camera’s left side with about 5 cm of film extended – close the back and it auto loads the film.



Cute centerfold art… love the image on the far right!

Weighs in at 300 g. Fits nicely in your hand (although a bit small for me) and fits in a coat pocket with ease. A simple, compact 35mm point and shoot camera from Fuji Photo Film.

We don’t know if we’re going to shoot the Acros first or load up some bright Fujicolor. Soon we hope!

Camera: Fujifilm FinePix S9900W

Thanks for stopping by!



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