A Yashica A III and its ‘hat’…

I’m a sucker for a classic camera that looks like it was in a museum its whole life and still works like new (who wouldn’t?). I especially love vintage cameras that have some if not all of their original marketing bits and pieces. Here is a perfect example of why I collect and chase classic cameras.

Yashica A III from late 1959.

This terrific little eye-catcher is affectionately known as a ‘hat’. That piece of paperboard that’s sitting on top of my Yashica A III. When you went into a camera shop back in the day, there were dozens of shiney new cameras wanting to catch your eye. One way to do so was to plop a hat on your camera to make it stand out and communicate something in the briefest of glances.

Nothing Earth-shaking but enough to tell you something without asking the salesperson anything. The price, some shutter specs, and of course, the type of lens. A nice leather case for another 800 yen. I’ve had a few of these hats from Yashica in my collection and they never fail to put a smile on my face (I know, I’m easily entertained). Thanks for stopping by. Have you seen a similar thing on another brand’s TLR? If so, let me know, or better yet share a pic. Chris

Follow me on Instagram at @ccphotographyai

Comments are always welcomed as I’ve learned quite a bit from reader feedback. As always, thanks for stopping by, and while you’re at it, feel free to visit my camera shop at http://www.ccstudio2380.com (CC Design Studios hosted by Etsy). – Chris Whelan

Please respect that all content, including photos and text, is this blog’s property and its owner, Yashica Pentamatic Fanatic, Yashica Sailor Boy, Yashica Chris, Chasing Classic Cameras with Chris.

Copyright © 2015-2022 Chasing Classic Cameras with Chris (Yashica Pentamatic Fanatic), Chris Whelan
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